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Samsung brought Galaxy Tab A to Myanmar

On 17th May 2015, the latest prod- uct of Galaxy Tab series; Galaxy Tab A was launched by Samsung Myanmar. This new tablet includes S-Pen for reading, writing and games-play and users will be able to switch the Multi-Users-Mode from Personal Mode featuring 4:3 aspect ratio and Adpative Display for reading, movie-watching and net surfing. Newly introduced Galaxy Tab A offers a wider connectivity providing Microsoft’s Word, Excel and Powerpoint Android apps as well as Multi-window and Multi-tasking. Users will also be able to enjoy two-year free storage on Microsoft’s OneDrive for 100 GB. Additional features include Quick Connect, SideSyn 4.0 and Smart Switch for Galaxy Tab A. Samsung Myanmar’s Managing Director Mr. Nam Sik Ahn said that this latest Galaxy Tab series product helps in creating great- er connectivity. According to him, Galaxy Tab A users will be able to connect to their friends, family members and colleagues for work or entertainment as well as easy connect with other Samsung Devices.

Galaxy Tab A comes in two version; 8.0 inch Galaxy Tab A and 9.7 inch Galaxy Tab, both in White and Smoky Titanium colors. Samsung Myanmar host special purchasing programs on 17th and 18th of May offering packages for Tab A 8.0 of original pricing at 376,000 kyats reduced to 190,000 kyats including a 16 GB micro SD card and for Tab A 9.7 of 430,000 kyats to 230,000 kyats with a 16 GB micro SD card. Lucky draws including Tab A 8.0 and MPT top-up card for purchasers of Galaxy Tab A and other Samsung products were also available during these two days.

FMI Partnered with Indonesian Lippo

First Myanmar investment Co. ltd (FMI) is planning to help developed health care sector in Myanmar by partnering with an Indonesian Conglomerate Lippo Group, the operator of Siloam International Hospitals in Indonesia. FMI will take 60 percent of the share and the Lippo Group 40 percent in this joint-venture project. The name of Pun Hlaing Hospital will also be changed to Pun Hlaing Siloam Hospital (PHSH).

The Chairman of FMI, Serge Pun stated, “The partnership represents a shared vision between FMI and the Lippo Group to provide equitable and accessible quality health- care to a large segment of the Myanmar people. This reinforces our commitment to provide high quality internationally bench- marked healthcare at different price points to suit the needs of our people in Myanmar.” The former Group President Director of Si- loam International Hospitals in Jakarta, Dr. Gershu Paul is currently appointed as the Chief Executive Officer of PHSH. According to Dr. Paul, this reformed and newly named PHSH will give services by a team of exclusive Myanmar specialists repatriated from Singapore, Malaysia, Hong Kong, USA, UK and Australia.

The Pun Hlaing Siloam Hospital – PHSH is to provide with 24/7 “on-duty” emergency services and is equipped with six operating theatres, a maternity ward, Intensive Care Unit, modern clinical laboratory and ambulances. They also revealed their recent ex- pansion of 182 hospital beds among them, 38 to be priced at 10,000 kyats that is estimated USD 10 per night.

Dr. James Riady, Chief Executive Officer of the Lippo Group expressed his opinion on this joint-venture, “This represents a first step for us into the country and we will go beyond the city of Yangon to become a national network. Our commitment is to invest in a model similar to Siloam that has seen it become a national healthcare leader in Indonesia. This will also enable us to establish global standards and enhance the quality of healthcare in the Myanmar.”

On 8th May 2015, FMI announced that its joint-venture with Lippo Group was ap- proved by Myanmar Investment Commission (MIC) and the secretary to the latter and the Director General of DICA – Directorate of Investment and Company Administration, U Aung Naing Oo commented that the partnership between FMI and Lippo is a great benefit to the country and it will help Myanmar achieve sustainable both regional and international recognition. And the collaboration of these two organizations will also create employment for locals and the country will be able to provide the citizens with health care inside of their mother land, saving a significant outflow of money.

New BMW 2 Series Active Tourer Introduced

The authorized BMW importer and dealer for Myanmar, Prestige Auto- mobiles launched the new BMW 2 Series Active Tourer. This newly introduced low-fuel consumption model has a length of 4.3 metres, 1.8 metres wide and 1.6 metres high. The outside of the car has compact dimensions while the inside is made to feel a sense of spaciousness. BMW Twinpower Technology is applied in this new vehicle and the average fuel consumption rate is stated as 5.2 litres per 100km and CO2 emissions are said to be 122 gram per km. “The new BMW 2 Series Active Tourer is the ideal vehicle for people with an active life- style who want lots of interior space, flexibility and ample carrying capacity. It will also appeal to young families with a penchant for lifestyle appeal, sporty performance, practicality and adaptability,” said Mr Chan Mya, Managing Director of Prestige Automobiles. “The BMW 2 Series Active Tourer combines generous interior space, comfort, first-class practicality and typical BMW driving dynamics all in one premium compactsegament model. Despite the exterior length of just 4,342 millimetres, it offers typical premium-class legroom, particularly in the rear, thereby making it the perfect fit for the urban landscape,” he added.

Additional feature to this 2 Series Active

Tourer is BMW ConnectedDrive, Parking Assistance and Automatic Opening Tail- gate. This BMW ConnectedDrive Services and Apps provide smartphones with Concierge Service and Real Time Traffic Information. The three-cylinder drive unit, part of a new generation of engines, is also installed in this new model. This is the BMW Group’s first three-cylinder petrol engine

with a displacement of 1.5 litres and generates 136 hp. Another keynote of this Luxury Line is the specially designed 16 or 17-inch alloy wheels.

This BMW 2 Series Active Tourer is avail- able at the new BMW sales and service facility in Yangon and comes with three year warranty and 3 year maintainance service. The authorized dealer and importer, Prestige Automobiles firstly opened its BMW facility in Myanmar on 15th November 2014 and its services include premium brand building and a service centre with four working bays servicing up to more than 200 cars monthly as well as aftersales services for body and paint repair procedures. The new car is priced at US$ 79,900.

iOS App for shop.com.mm

An online shopping mall, shop.com. mm launched the iOS mobile app on 25th May 2015 for iPhone and iPad users across the country. This online shopping app is designed to provide potential buyers with userfriendly platform to

shop on – the – go. Over 5,000 products are currently available and first time purchasers will get 10,000 kyats discount from the new iOS app. With this app, users can check lat- est products and sales and will be informed with push notifications for new arrivals. The iOS app for shop.com.mm is available on Apple App Store and the Android version on Google Play Store.

Managing Director Stefan Braun said, “Mo- bile is obviously a key driver of ecommerce growth in Myanmar and we are extremely excited at launching our state of the art and user friendly mobile app for iPhone and iPad. With the increasing penetration of mobile users and growing 3G in Myanmar, we believe a large segment of the population which was not previously online from their laptops or desktops will now be online via their phones and we want to be there for them to kick start their online shopping journey. We already have an Android app for a couple of months now and launching an iOS version makes me happy knowing the stated love of Myanmar people for Apple products.”

Shop.com.mm was founded in 2014 by the Asia Pacific Internet Group – APACIG, a joint-venture of Rocket Internet and Ooredoo. From home appliances, electronics to fashion and beauty products are available on shop.com.mm. Customers can order and pay via Cash on Delivery and company offers a 7 – day return policy. APACIG has been running 14 e – commerce and online marketplace companies in 15 countries.

Government Insier

Discussions between President and Political parties

Myanmar’s President U Thein Sein met with political parties on 18th May at Yangon Regional Government Office and discussed a number of issues including nationwide ceasefire agreement, potential constitutional amendments and upcoming 2015 General Election. In his opening speech, President included his intention to hold political dialogues prior to the election and process on constitutional amendment to take place through such dialogues. Participants at the meeting also expressed their opinions and suggestions regarding the 2015 election as well as issues on land disputes. Along with President and government officials, about 130 representatives from 68 political parties attended the meeting.

UN confirmed the boat people are Bangladeshis

After a joint visit to Rahkhine on 22nd May, the Special Advisor to the UN Secretary General; Mr. Vijay Nambiar and his team confirmed that over 200 boat people found in Myanmar marine territory are believed to be Bangladeshis. President U Thein Sein later host Mr. Nambiar on 27th May at Nay Pyi Taw expressed his opinions on providing humanitarian assistance to the migrants saved by Myanmar Navy in accordance with UN policy and international obligations. Myanmar President included the on-going boat people issue during his discussion on 21st May with the United States’ Deputy Secretary of State along with 2015 election and constitutional amendment and strengthening the relationship between the two countries. Myanmar participated in the regional meeting on 29th May in Bangkok to discuss the boat people issue and regional cooperation.

President reaffirmed no regression

President U Thein Sein reaffirmed that there will be no regression during his address on the Consultative Workshop on Developing a Framework for Administrative Reform on 23rd May 2015 in Nay Pyi Taw. In his speech, President pointed out to build capacity for civil servants through meritocracy and also stated that the government is on the verge of becoming one of the members of the Extractive Industries Transparency Initiative (EITI). Toily Kurbanov, UNDP Country Director reminded at the event that the administrative reforms are not only about bureaucratic and procedural improvements but also about who is making decisions, who has the resources and who is holding the authority. This workshop held at MICC II, Nay Pyi Taw on 23rd-24th May was attended by President along with Presidential Advisors, Government officials and UNDP representatives.

Myanmar’s President host Woodside’s CEO

President U Thein Sein host the Australian oil and gas company, Woodside’s CEO and Managing Director Mr. Peter Coleman and his team on 14th May 2015 at the Presidential Palace, Nay Pyi Taw. A number of issues were discussed during this encounter including Myanmar’s oil and gas production procedures, assisting social development for local people as well as developing infrastructure and human resource sector. Alongside with President, Union Minister U Soe Thane, Union Minister of Energy U Zayar Aung and Deputy Minister U Tin Oo Lwin were present at the meeting. Woodside’s Mr. Coleman also met with NLD’s Chairperson Daw Aung San Suu Kyi and Speaker of the Parliament Thura U Shwe Mann during his visit.

Business Insider

MMRD launched Yangon Directory App

Myanmar Marketing & Research Development (MMRD) launched the mobile app for Yangon Directory on 25th May dedicating residents in the city and visitors to easily find address and contact via mobile. This Yangon Directory Application will be compatible with latest Android smartphones and users can do searching via app without flipping the physical directory or entering the website. Currently the application is only in Android version and available on Google Play Store and One Mobile Market. The Yangon Directory App includes over 100,000 addresses and contacts, over 600 businesses. Users can do searching address and contact by location, saving and sharing the searched contacts on this app and also upload their own business address and contact on the app for free.

HTC ONE M9 launched

HTC launched its ONE M9 on 26th May 2015 during htc ONE M9 Showcase Myanmar held at Sule-Shangri-La. This newly launched phone is featured with 20MP camera, sapphire camera cover lens and also builtin htc themes app. U Kyaw Thu Aung, the Head of Business Development of htc Myanmar quoted that all of the Asia htc smartphones starting from Q3 are provided with Myanmar font system that all of the Myanmar nationals living in overseas could have htc as the best choice. On the same day, htc has also introduced htc Desire626G+ dual SIM which comes into market with 5-inch HD screen and 13MP camera. HTC corporation, founded in 1997, is a Taiwanese multinational corporation manufacturing tablets and smartphones worldwide based in New Taipei City. HTC is one of the top five leaders in Myanmar’s smartphone market.

Samsung showcased SUHD and more at Korea Expo

On 21st May 2015, Samsung Myanmar introduced its 78-inch SUHD TV and a number of other digital appliances at the Korea Expo event, a celebration of 40th anniversary of Korea – Myanmar relations held at the Myanmar Event Park (MEP). Samsung Myanmar’s CEO, Mr. Nam Sik Ahn stated that to bring amazing experience in 2015 is their priority and Samsung’s technology showcas- ing at the Expo will create a higher living standard and more creative lifestyle to Myanmar citizens. Samsung also featured special promotions for the products at the expo including packages like a free Soundbar or a Bluray Player and a Galaxy Tab A for purchasers of Samsung SUHD TV 55” and SUHD TV 65”. There was also a package offers a Home-Theatre and a Galaxy S6 for buyers of Samsung SUHD TV 78”.

Myanmar and Korea celebrated 40th anniversary relations

In celebration of Myanmar-Korea 40th anniversary of bilateral diplomatic relations, Korea Week 2015 took place from May 21st to 26th with a sequel of various events; Korean Product Expo, Korean Traditional Costume Fashion Show, Korean Porcelain Exhibition, Korea-Myanmar Forum and the Folklore Dance of Korea. The Korea Expo was held for four days from 21st to 24th May. The event showcased a number of products from major Korean companies such as Samsung Electronics, LG Electronics, Daewoo International, POSCO, Hyundai Motors and Daedong Industrial. The expo featured products in categories of construction, interior, machinery, tool, beauty and cosmetic, household products, F&B, car parts, IT and Medical products involving 81 Korean companies. Over one hundred works from Korean master craftsmen were also showcased at the Korean Porcelain Exhibition and Korean Folklore Dance was performed at the National Theatre on 26th of May. Under the theme of Korea-Myanmar Forum, Economic and Political Forum were taken place during this Korea week. Myanmar and Korea have established their diplomatic relations since 1975 and a trade volume of USD 10 million back then increased to USD 1,380 million in 2014 making Korea the sixth largest foreign investor and the seventh largest trading partner of Myanmar. A number of international Korean companies of LG, Samsung, Hyundai, Kia, CJ and Lotte have already been entered Myanmar market.

“Think globally, operate locally” Interview with IKON Mart’s Executive Director Mya Sandar Min

Name : Ms. Mya Sandar Min

Position : Executive Director IKON Mart

IKON Mart, set up in 2010 to provide the growing market’s needs, provides catering services for international hotel chains and restaurants, residences, hospitals and embassies. With 20 years of experiences in hospitality and tourism sector, IKON Mart’s Executive Director Ms. Mya Sandar Min shared MI readers interesting information on current projects, customer expectation as well as her thoughts and opinion on retail market and hospitality sector in the country.

[paypal]

MI : Please tell us briefly about your past experiences especially in F&B, Hospitality and Tourism sectors.

I started my career as a hotel sales secretary while I was in university, about 20 years ago. Since then, I have been accustomed to hotel products and services at my work place as well as from the familiarisation visits to other hotels. Then, in the beginning of the year 2000, after getting married, I jumped into the typical hospitality supply business.

MI : How did you end up as your cur- rent position as the Executive Director at IKON Mart?

As I said, I started my hospitality supply business 15 years ago with a few product lines. At the beginning, we could not keep much stock and had to work on the customers’ order basis. Later I began adding a few more products and kept them ready for customers. Since then, we grew not only in unit sales but also in project sales through expanding our service team.

In 2010, we set up IKON Mart to cater the growing market with a mix of complete showroom, cash-and-carry sales and upgraded pre-sales and after sales service team

In this new company IKON Trading, I took the position as Director and then Executive Director in this year.

MI : Could you share us your duties and responsibilities?

I am now taking care of sales and logistics issues in general, with purchasing, admin and human resource and training in particular.

MI : How was IKON Mart founded in the first place?

While we were supplying products on project basis, it had always been our dream to open a hospitality retail store where customers would not have to wait to importing their order or to look for themselves in overseas.

We put ourselves in the customers’ shoes and hoped to provide their requirement and solutions to their operational issues.

Year by year, we gradually develop sole distributorship with renowned manufacturers around the world, and we were able to make bulk purchases to keep the sizable SKU of inventory to meet customers’ demands.

We opened IKON Mart as a one-stop hospitality shop/ showroom for projects, cashand-carry, and solution provider for many operations in May 2010. It was the frst of its kind in Myanmar then. The ideas could not have been put into reality without the support from our partners, who have trusted us to develop into this stage.

MI : What kind of products and services does IKON Mart provide with?

IKON Mart provides total solution for HoReCa market needs and wants; where consulting, designing, equipment supplying, installation and training, and after sales services all come under one roof.

One stop housekeeping and hygiene supplies are also made available by the world’s leading cleaning chemicals brand Diversey, Taski Equipment, Rubbermaid Commercial and Clean Tool accessories offered along with technical assistance and trainings.

Additionally, for different market segments IKON Mart supplies products like kitchen equipment, utensils, and accessories, tableware (glassware, chinaware and cutlery), bar equipment and buffet ware, coffee, gelato and many other food stuff, bedding, linen, towels and bedroom articles, banquet furniture, housekeeping equipment and also commercial laundry system.

MI : What is the target market segment of IKON Mart?

IKON Mart primarily aims to cater international hotels chains, 3 plus to 5 stars hotels, as well as fnedining restaurants. We also target the international fast food chains, restaurants and coffee shops, hospitals, schools, embassies, and residences.

MI : What is the growth of market size like since the foundation of IKON Mart?

When we started opening our doors in 2010. there were less than 20,000 hotel rooms in our country. Now there are over 35,000 hotel rooms with

more international hotel chains in the market along with a rapidly growing number of restaurants.

MI : What are the customers’ expectaions here and how are you responding their feedback?

Customers are simply expecting quality products, consistent supply, and reliable services at the reasonable prices. Having to deal with one source supply, customers can save their time and costs and overcome unnecessary hassle of visiting many other dif- ferent suppliers and sources.

At IKON Mart, we try to focus on our market needs and strive to provide on-time delivery services for quality products. Moreover, cus- tomers could expect from IKON Mart introducing newly developed products to catch up with new lifestyle and trendsetting.

As for feedback, negative ones are taken as constructive advice, which we would immediately take action for, in order to improve our services. Positive feedback always encourages us to keep moving forward with even better products and services to be offered.

MI : From a business standpoint, what do you feel are the biggest challenges you and your team will be facing in next 1-3 years?

We will firstly be facing the shortage of skilled labour as trained mid-management staffs are being poached.

Second, the higher costs of leasing the land and building are causing us to slow down market expansion in the provinces.

Thirdly, logistic cost is also needed to be tackled as a priority issue.

Last, but not the least is enabling integrated operational software and tracking system to create better efficiency in work place.

MI : What are the current projects of IKON Mart?

IKON Mart is currently preparing to expand food product line along with more cash-and- carry stores in provinces. We are also developing integrated warehouse and logistics system and setting up hospitality consulting firm in partnership with an experienced foreign firm.

MI : With your past international experiences, in which way do you think is working in Myanmar different from working in any other countries?

After the open door policy started a few years ago, there is not much of a difference working in Myanmar and any other coun- tries now. Restrictions on businesses are now lesser, dealing with government offices had become easier than before and have be- come more transparent.

MI : What is your opinion on the country’s current retail sector?

Myanmar’s retail sector is developing up- trend, such as the number of retail stores, which had increased in different sizes and

places with more enhanced design and merchandise displays. I believe this is a good thing for the country.

MI : As an expert yourself in Hospitality sector, what do you think that Myanmar should be prepared with the increase of tourists visiting year after year?

Myanmar needs to create and develop more tourist destinations and attractions to be more accessible, allowing more convenient ways of travelling. The accommodation, recreational facilities, sightseeing and possible activities for tourists are equally important to be developed to have them spent more time in a relaxing way.

The hospitality sector also needs to upgrade their service levels so as to meet the customers’ expectations, to invest in human resource development with higher level of trainings and management schools to enhance the skill set of employees.

MI : If you could make one major change to any government policy, what would it be?

I would have the bank lending policy be more feasible and accessible to local business firms.

MI : What advice would you give to someone looking to start up a business and invest in Myanmar?

Think globally, operate locally.

MI : Apart from your duty as the Executive Director of IKON Mart, what are your other activities and responsibilities?

I am involved in public relations work as well as participating in workshops and panel discussions.[/paypal]

Modern-Day Essentials : Smartphone Accessories

When you look around, don’t you see more and more peo- ple these days are not being able to keep their hands off of a 21st century-essential-electronic device called ‘smartphone’? The possibility is that you too are prob- ably reading this article via your own one. There is a re- search which says an average smartphone user picks up his or her phone more than 1,500 times a week, no surprise when we know most of the modern-day activities can be done with smartphones from communication, getting information, enter- tainment to applying a job or mobile banking. While these smartphones bring us advantages in easing our daily life, on the other hand, there’re many people pointing out the undesirable problems in our society resulted from the over usage of this ad- dictive device. Still we can’t deny the fact that smartphone is taking over the pages of modern history. We can find many beneficial internal functions in latest kinds but here, in this article, we’ll find out more about external accessories that will place the usage of smartphones to the next level.

Lens for smartphones

One of the coolest functions that has already existed since the birth of modern smartphones is the camera. Now you don’t have to bring along your DSLR wherever you go as we are provided with this attachable lens designed for our phones. Here is the Moment’s luxurious lens which will give you professional camera like feel and you can purchase for it with around one hundred bucks which is a decent price for a quality accessory like this. They are available at http://momentlens.co/.

These lenses come in two types; tele (60 mm equivalent) and wide (18 mm equiva- lent). The former brings you close to the action you’re trying to photograph and is designed for street portraits and travel while the letter provides you with wide angle for great landscapes. Both of the lenses include ED glass elements and mulita-layer-anti-re- flection coatings and are made of stainless steel. Another good thing about Moment lens is that you will have another option in your gift list for dearest ones as the lenses come in a nicely packaged box.

Though Moment lenses are designed to fit most of Android and iOS devices, there’s a fact that it will not fit random cases. But Moment has solved this problem as they introduced iPhone 6s cases for their lens users. These cases provide functions like shutter buttons, touch controls and include strap attachment. What more is that there is an iOS app available to save your pictures taken with Moment lens directly in your camera roll and you can also edit them with your regular editing app or share via social network.

Keyboard

t is typical that youngsters can easily deal with the phones with no more than three buttons but the much older generation may find it’s difficult to adapt with all swiping and texting on touch screen. This Typo2 Keyboard for iPhone 6 will remind

you of the blackberry’s golden age. With around $70-75, you can experience traditional yet smart typing with battery indicator, lock and quick currency access keys. They are available at http://typokeyboards.myshopify.com or you can order them via amazon or ebay.

Watch broadcast television

Have you ever wished that you could carry your television around hanging on your neck so that you could watch whenever you want? Well, you may not probably have but I do. And that wish is fulfilled. Dyle Mobile TV offers smartphone users to watch live broadcast television on their mobile devices and Belkin launched the receiver for iOS consumers to watch local channels without internet access. This Dyle Mobile TV receiver can be easily plugged into the iPhone or iPad’s 30-pin connector and will be in use together with the Dyle TV app available on Apple store though channel availability will vary according to the location. The pricing comes around $120 and is available at Belkin.com and Amazon.com.

 

Banking on Private Support

Banks are essential in promoting economic growth, development and stability. Changes in economic systems, following changes in political system, usually involve reorganizing the financial systems, including the banking system. The Myanmar banking system, therefore, has also lately, undergone changes according to the requirements of the changes in its political and economic systems.

In 2014 Myanmar’s banking sector has seen the launch of a number of smaller privately and publicly-owned local banks and both local and foreign microfinance institutions. The launch of two major telecoms operators has also made way for the beginnings of mo- bile money operations in the country. In De- cember 2013, the country published its first

Mobile Banking Directive, which adopted the “bank-led” model for mobile money. Besides, in 2011, The Myanmar Payment Union expanded its debit card network and nationwide ATM network which allows ATM card holders to withdraw cash from ATMs operated by all member banks, rather than being restricted to a single bank. The electronic banking network now covers 80% of all banks’ existing workloads.

The financial institutions in Myanmar are overseen by the Central Bank of Myanmar. The State-owned banks are Myanmar Economic Bank (MEB), Myanmar For- eign Trade Bank (MFTB), Myanmar In- vestment and Commercial Bank (MICB), and Myanmar Agricultural Development Bank (MADB). There are over 1,000 bank branches (state owned, semi-government, and private banks) of which almost 50% be- long to state-owned banks. All local banks are members of the Myanmar Banks Association (MBA) which was formed on April 1st, 1999 to handle banking industry issues.

“Myanmar has tremendous potential for enormous growth. To realize this potential it is essential to create space for entrepreneur- ship. A vibrant private sector can generate jobs, and spur growth,” said Kaushik Basu, the World Bank’s Chief Economist and Senior Vice President. “Creating a level-playing field for the private sector will help unleash its potential. Government’s role is to provide an efficient regulatory system that encourages and facilitates individual creativity.”

Myanmar’s banking industry is also seeing the growing presence of foreign banks, particularly those from Asia-Pacific. According to International Monetary Fund, Myan- mar’s economy is expected to grow 7.75 % in the financial year 2014-2015. This marked a new horizon in Myanmar’s banking industry as it had previously restricted foreign banks’ operations.

Last year, The Central Bank of Myanmar awarded nine foreign banks the licenses to operate in Burma. It was seen as the government’s biggest move to bring in much-need- ed foreign capital into a fast growing economy. Before Myanmar’s military junta nationalized the banks in 1963, 14 foreign banks operated in the country—more than anywhere else in South-East Asia. Among 25 contending foreign banks, all nine of the license winners were based in the Asia Pa- cific, including the world’s largest bank, Bei- jing-based Industrial & Commercial Bank of China, ANZ Bank from Australia and three Japanese lenders – Bank of Tokyo-Mitsub- ishi UFJ Ltd., Sumitomo Mitsui Banking Corp. and Mizuho Bank Ltd.

Other license winners included Thailand’s Bangkok Bank, Public Industrial & Commercial Bank of China Ltd, Malayan Banking Bhd., and two Singapore banks – United Overseas Bank Ltd. and Overseas Chinese Banking Corp.

After winning the license to operate in Myanmar, Grant Knuckey, CEO of Cambo- dia, Laos and Myanmar for ANZ Banking Group, said the firm will benefit from going through the process of setting up in both Thailand and Myanmar at roughly the same time.

“Myanmar is still at an early stage of its eco- nomic transformation, though is trying to compress reforms that would normally take decades into only a few years, he said. “It means the opportunities arrive a little earlier and they need to be seized earlier, and it also means accelerated waves of investment and infrastructure is required”.

Myanmar, before the 1997 Asian crisis, had more than 40 representative offces of foreign banks. However, due to the crisis and the fact that they can only collect information and data, most banks either closed or streamlined their offces. However, as Myanmar becomes more open, foreign representative offces have increased and it is certain that more will appear in the future.

On winning the foreign license, Malayan Banking Bhd. (Maybank) group president and chief executive offcer Datuk Abdul Farid Alias had also said, “The new development is a signifcant milestone in the bank’s partnership with Myanmar. It will further strengthen the group’s regional footprint as “well as its capabilities in serving customers”. While the introduction of foreign banks to

Myanmar has been one of the more visible signs of the transformation, it has also proved controversial. Many of Myanmar’s local banks have opposed the granting of licenses, worrying that allowing foreign banks to operate in the country would erode their market share. “Foreign banks are giants, but we are still very small,” said Sein Maung, chairman of Myanmar First Private Bank and vice chairman of the Myanmar Banking Association. “We are not ready to compete with them, not in terms of technology or experience.”

Expressing his fears, Pe Myint, managing director of Myanmar’s Co-operative Bank Ltd. also said his frm is preparing to upgrade services and has hired consultants to respond to the added competition but we will still face shortage of human resources and skills, because some of our talented staff will move to foreign banks”.

The World Bank Group is supporting reforms in Myanmar to strengthen the private sector and create jobs to reduce poverty and boost shared prosperity. The Myanmar Investment Climate Assessment is supported by the United Kingdom’s Department for International Development (DFID) and has been carried out in close collaboration with the Ministry of National Planning and Economic Development.

As a true daughter of Asia, Myanmar has come a long way in a short period. Though the country still needs a lot many fnancial reforms to take place but a solid foundation has already been laid for a bright fnancial future.

What’s special with Special Economic Zones (SEZ)?

The SEZ as a national strategy

Myanmar opened up its economy, exerted efforts to integrate it with the global community and hoped to move from a least developed country (LDC) to a middle income country (MIC) by the year 2030. Towards this end, the government has drafted a blue- print, the National Comprehensive Development Plan (NCDP) that spelled out how the country will graduate from its present condition to a more improved status. The blueprint stipulated the concentration of re- sources in developing selected growth centers from where growth corridors will radiate and cover the rest of the country.

One of the main elements of the growth centers are special economic zones (SEZ). It is considered as an excellent model for bringing in foreign direct investments and helps improve the economy of a developing country. It is an exclusive enclave where foreign companies enjoy the benefits of government support, incentives and protection. The government generates income from taxes and provides employment to its citizens. In theory, it is a win-win situation and beneficial to both parties, but it may not be the case in reality.

Companies locating their operations in the SEZ take advantage of cheap labor and other factors that lower their production cost. To attract locators, the government has to pass investor friendly policies. It has to have dependable power supply, telecom connection, roads that will connect to transport hubs like ports and airports and seamless processing center for government processes such as permits, taxes, customs and other regulatory requirements. Other than the production related infrastructures, facilities that would cater to the needs of foreign executives and workers are provided as sweeteners, like housing, recreation, health services and even school for children. Building a special economic zone therefore requires investment which does not come cheap.

In the case of Myanmar, the government offered an incentive package that includes five year tax holiday and customs duty exemptions, income tax incentives and long- term (30 years) land leases. In principle, the government will spend for the development of the zones, but will not earn for the first several years of operation.

The SEZ pioneers

At present there are three SEZ in various stages of development. These pioneers has the support of several countries particularly Japan, China and neighbouring Thailand.

The first SEZ is Thilawa, within the Yangon area. It has the support of the Japan Inter- national Cooperation Agency (JICA) who committed to shoulder the development cost of the zone. The most promising among the SEZ, several big Japanese companies are slated to locate at the zone.

Another SEZ is Dawei at the south-east- ern part of the country in the Taninthary Region. The narrow strip of land extending southward is shared with Thailand. With the long coastline facing the Andaman Sea, the proposed seaport will give Thai compa- nies a shorter distance to markets in Europe and Middle East instead of the circuitous Strait of Malacca.

The third is the Kyaukphyu SEZ, which is the port outlet of the oil and gas pipeline that goes directly to the western part of Chi- na. The parallel transport access offered by the pipeline makes the Kyaukphyu SEZ a favorite among Chinese companies.

Issues and apprehensions

The main question raised is the relevance of the having special economic zones in Myanmar and its impact on the economy of the country. Who benefits most, the country of the companies?

  1. Will the government earn?

The cost of development means not only providing the basic infrastructure in the zone. Connectivity to the market is crucial for the companies that will locate to the zones. This means ” ensuring that roads, railways, seaports and airports are at par with international standards to service logistic requirements and ensure connectivity. The development cost of the zones itself may have been shouldered by the main investors, JICA in Thilawa, Italian-Thailand group in Dawei, and Chinese companies in Khyaukphyu, but the government still has a share in the overall development cost.

Another crucial factor is the continuous supply of power, which at present cannot cope with demand. As the country continue to experience growth, the energy needs also gets bigger. Ad- dressing the power needs require high investments which will be costly for the government.

The cost of upfront investment in development may not immediately be recovered considering that the locators are given the privilege of tax holidays and other incentives which limit the income-generating opportunity of the government.

  1. Will employment be sustainable?

One of the supposed economic benefits is employment for local people. Cheap labor is considered as one of the main attractions offered by Myanmar, with its wage rate being competitive com- pared to other developing countries in the region like Cambodia, Vietnam and the neighbouring country of Bangla- desh. But being cheap is not the only factor. Instead, the workforce has to exhibit capacity to do technical job that requires skills competency. Ability to communicate and the attitude of being trainable are among the qualities being looked upon by locators. English competency may be needed at present but the development of zones designed for Chinese companies may also re- quire competency in their language. Developing the workforce to cater to international companies is another development cost that will have to be shouldered by the government.

The “cheap labor advantage” may be relevant as of this moment, but there is no assurance it will remain static.

Workers are becoming restless and are demanding a fair share of the fruits brought about by the opening up of the economy. The country may lose its competitive advantage if the workers push hard with their demands for better pay. The integration of the ASEAN economy is another factor that may affect wage rates in the country as it promotes free movement of goods and services within the region.

    Who will compensate for the social costs?

One of the social costs of the project is the land problems. Cases of displacements, land grabbing and underpayment hound the zones. Speculation drove people to take advantage of small land owners and divest them of their lands. This results to negative development as people become marginalized with the dispossession of their lands. The resulting poverty due to displacement and dispossession runs counter to the main aim of bringing improvement to the lives of the people.

A coping mechanism or safety nets for those that will not absorbed by the companies will be an added cost to the government.

  1. Addressing environmental concerns

Another social cost is the environmental degradation affecting the areas around the zones. It is not only about turning an area into a sprawling concrete complex, but more of the capacity to manage waste from the companies doing production inside the zones.

Both the Dawei and the Khyaukphyu SEZ are along the coast which may endanger the ecological balance in the area. Short-term benefts may not offset the long-term effects that will be left behind by the companies.

The main purpose of the creating SEZ is to contribute to the economic development of the country. The question remains, will it beneft the country? Is there an alternative, or are we stuck with it?

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